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    1
    2024-04-22T05:38:48-04:00

    In your skincare routine, toner usually comes before serum. Here’s why:

    Toner is designed to balance your skin’s pH levels and remove any leftover impurities after cleansing. It preps your skin to better absorb the subsequent products, like serums, that you’ll apply. Think of toner as the primer for your skincare routine, creating a clean canvas for the rest of your products to work effectively. It also helps to tighten pores and can provide additional hydration depending on the type you use.

    Serums, on the other hand, are concentrated formulations packed with active ingredients targeting specific skincare concerns. They’re lightweight and designed to penetrate deeply into your skin, delivering potent ingredients like vitamins, antioxidants, and hydrating agents. By applying serum after toner, you ensure that these powerful ingredients can penetrate more effectively into your skin, maximizing their benefits.

    So, to get the most out of your skincare routine, start with toner to prep and prime your skin, then follow up with a serum to target specific concerns and nourish your skin with potent actives.

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